The Integrative Mother Experience, it's always TIME to choose joy & fulfillment.

13. Trusting God & Yourself: What Would You Tell Your Younger Self, Interview with Salon Owner Jamie Goll, Part 2

Sarah Swift Season 1 Episode 13

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Mother's day special two part series just for you. Do you ever wonder if you're the only mother struggling while wearing multiple hats? Today's interview with Jamie Goll, wife, mother, trichologist and salon owner uncovers the three most common struggles I hear over and over. She gives great insight and encouragement for all of you younger mothers that desire more joy. Trust yourself is her message.

If you are wondering why you still struggle, this is for you. I don't want you to struggle on your own another day, this is the perfect moment to join a supportive community. It can be easy and joyful. The struggles can become lessons if we allow ourselves the grace to see them that way. 

But I trust in you, O Lord; I say, "You are my God," My times are in your hands

PSALM 31:14-15


In This Episode:

-Common struggles for moms wearing multiple hats, especially in the beauty  industry

-Reason, season and lifetime relationships

-Discounting services and your worth

-Desires of moms that own their own business and serve others


Resources for this episode:

-If you loved this episode, please make sure to:

✨️Start here by going to my website, sign up for my free T.I.M.E. Private Mamas Community & check out my FREE checklist for Joy & Fulfillment Now:

When you become part of my private community, this is where you will be invited to all my special events. There is a 5-Day Challenge coming soon...

"It's always time to choose joy & fulfillment," just for Mamas like you that own a business/work in a service industry

 https://www.theintegrativemotherexperience.com

-Leave a review- it helps other mamas find me

-Follow me on Instagram@T.I.M.E.withsarahswift

Jamie Goll Instagram: @rootedawakeningswellness

https://theintegrativemotherexperience.com

Sarah Swift

Welcome to the Integrative Mother Experience Podcast. I'm your host, Sarah Swift, wife for twenty-seven years and mother of three teenagers. I want to have conversations about why so many mamas wearing multiple hats, working, serving others, or owning a business, especially in the beauty industry, feel like they need to choose between their work and their family. We'll also uncover common causes of overwhelm, lack of wellbeing, and joy. I am here with over three decades of experience working in the beauty industry, owning several types of businesses starting in my twenties, and sharing stories to help other mothers avoid feeling that they're always missing out. Time is an asset we can't get back. I can't wait to dive into these deep conversations. I hope you will join me. Don't forget to check out my free checklist for joy and fulfillment on my website, theintegrativemotherexperience.com. Full disclosure, this interview was recorded in a loud coffee shop, not meant to be a podcast episode prior to my podcast even becoming a thing. But I think it's a really great interview, and I did it to use it for information in my business to see what moms in the beauty industry are desiring. And I think the information is just so good, I still wanted to share it. So you may have noticed in last week's episode the background noise that I wasn't able to completely remove because of the way it was recorded. But I hope you enjoy this episode in part two as well. And also remember that some of the opinions of my guests are truly just their opinions, and take it for what it's worth. Enjoy this episode

Sarah Swift, Jamie Goll

Welcome back. So we are going to continue with part two of my interview with my friend Jamie. And we're talking about trusting yourself, embracing boundaries, and the lessons of reason, season, or lifetime. What mamas would do differently looking back. We will repeat the last question on part one with Jamie, and listen to that again, and then move on to the rest of the interview. I want to share some things that I think will be really helpful. Remember last episode where Jamie said she doubted herself, and she said doubted herself so many times over and over again. And this is something I really want everybody to understand, especially all of you that are serving others. You have your family, you're trying to do the best you can for your own wellbeing, and on top of that, you have all the roles of a business. That is a lot of hats, and that is a lot of hats that other mothers may never understand if they don't have those additional layers and roles. And in this industry, it's just so common because we don't have the training in the foundations of wellbeing, and we're dealing with different people, and different people are at different stages in their life journey and their emotional wellbeing, and understanding that I think really helps. So now that I understand and I'm clear what I want, I'm integrating things into my business, so I'm not separating it. Meaning that if something is stressful in my life, it does flow into my business in some way, shape, or form, and vice versa, and my health and wellbeing as well. So if something is off in my mental or physical health, it's going to flow into the other areas whether I want it to or not. So when there's additional stress and it's carrying over to the other areas, and especially when this is unavoidable stress, we are the ones that with our strong foundations are able, if we have the capacity, to handle this better. And when we're dealing with people that don't have that capacity and they're creating stress for us, it really is at that point up to us to make the decision on what's going to happen moving forward because at the end of the day, it is your experience. And I want to share again that my entire year last year, was very different. And I want to be present for my family and my guests in my business, serving them in the best way possible. I have experienced some very traumatic events in my life in the last five years or so, and last year was one of them. And my why is very, very strong. And when I waver from that, I'm not doing anybody else a service. So why, in my niche, is what I desire so important? It's because for me, that was my choice. That is what I desire, that's what I want, that's part of my vision, and I know that it's aligned because as a whole, meaning everybody I get feedback from that is aligned in my business is giving me repeated positive feedback. And that means in all the areas. And I'm looking at this. I'm not just running my business not understanding how to run a business anymore, and I have built this really deep, strong foundation over the last few years. So those two components working together is helping me this is my choice. And it's not personal to anybody else. It's just that I'm in a different place, and I've been in my career for almost 33 years. It is very normal to evolve into different careers for some people, or to a different level or type of service or role or position within their career path. This is not abnormal. This is something that happens every day. And in our industry, when we're serving others, sometimes that's really hard to realize that if you're an entrepreneur and you are the COO, the CFO of your own business, that means you have to take on those roles as well. You're doing the service, but you're also taking on these roles that you may not want to, and it may feel very uncomfortable, but it's part of it. And if you don't step up to these roles, it's going to affect the way that your business flows. It's going to affect the experience that all of your customers have. It's going to affect the way that your family feels, because when you come home stressed or you're dealing with unnecessary stressful situations because something's not flowing properly, it really is your desire that you have to go back to. And what is it that you have created or that you desire to create if you need help in these areas? This is where my experience is. So for me- I look at it like an entire experience because that is what my niche is. And what that means is it starts with the booking. It starts with the communication. How do I want to communicate? How do I expect to be communicated with? What is the response time that people can res- expect from me, and what do I expect back from them? Certainly not no response at all. That is a red flag, and if that is a repeated issue, it's something that I cannot ignore. And what am I offering, and what am I not offering? My website is very clear, and when I'm misaligned and I continue to offer something that is not in my niche and it is not the norm and it is a quick service, which is definitely not part of my experience in the last few years anymore, it's just... It's not even available. It's not something that I'm offering. So then that's when I've chosen not to respect my own choice if I choose to compromise, and I can own that. That is on me. And it's very interesting because in this industry, we don't have a psychology degree, right? I don't think any of you probably have, I'm going to say probably not. And we're not trained in this field. So we're going in, learning how to do all of the services, we're learning how to run a business with all the different aspects of that, and then on top of that, we're dealing with different personalities, we're raising a family, and we're trying to have a physical and emotional wellbeing that's joyful. That's a lot. That is something that, for me, after all these decades, I have really only gotten to this place recently. And for you, I really want that to come sooner. I don't want anybody to have to take so long to get to this point, which is why in my community and in my course, I can come from a place of experience and deep work. we really all are energy. So some people do have deep patterns, and they don't realize it. They may have traumas that are unhealed, and they may not even know that it's affecting others around them. And I know that for me, I'm very sensitive by nature. I know my heart, and I know that if I allow conflict In situations to continue to go on for too long, it's not healthy for me because I naturally want a resolution in things. I want people around me to have the best experience, and I'm now claiming that I want to have the best experience, and I want joy and ease in my life. And it's so much easier for me because now that I'm experiencing this on a regular basis, I know that it's possible. And I know when it's not happening, something is off, is very obvious because the norm has become the baseline of ease and joy. And so when you finally experience that on a regular basis, you can really see when it's not happening. And you have to step, up because the definition of insanity is repeating the same thing and expecting a different result. So if you're confused and you ask questions, and then you're still confused, that's a sign. And if that's happening in your business, you have to have expectations. You have to own your own part and learn from it. You have to recognize deflecting, There can't be blaming, it's just have conversations. And any relationship, business, personal, or otherwise, it takes two people. So when it becomes stressful and things don't get resolved because there's not responsibility on both parts, then you have to look at the whole situation. You have to look at it like the business owner that you are and like the person that you are that is trying to build a joyful, fulfilling life. I can't imagine that when something is unaligned and you're recognizing it, that deep down the other person's not experiencing it as well. And if they're not, then you have a choice. You have a choice at that point to claim what you want, you say your vision is for yourself, and put an end to it in the most graceful way possible, or you can have the hard conversation, and hopefully there's a little bit of a better understanding of what's actually happening. Now, recently I had a situation that is highly unusual, and honestly, it's just so hard when you think that you're clearly communicating and you're asking the right questions and you're kind of going in circles. And the clarity is just not coming And reflecting back, realize that it's been going on for a really long time. I've been very involved in what's going on in my personal life in the last year, and although I noticed the signs were there for quite some time now that something is very off, and that it feels very stressful to me and not the norm in my business, I wasn't addressing it properly because it was hard, and I was confused. So finally, I addressed the situation and asked a lot of questions, and it's interesting because in this situation, I really, really like this person, and I've known this person for a really long time, and we have so much, great conversation when we're together. But for a long time now, I have not offered in my new niche and in my business what this person wants. And over the last year or so, I was getting repeated requests that I wasn't quite understanding. They weren't aligned with what I offer, and I wasn't getting clarity on it. And so while it's hard knowing that when you see someone often in your chair, and you have that beautiful relationship with them, that maybe you won't be seeing them as much anymore, and maybe the best thing that you need to do is just step up and honor yourself and honor what you're doing and draw the line in the sand that a decision for a transition needs to be made. When you become clear, it's less frustrating for everybody because at that point, if it's not mutual and the other person is not being clear, which for me was very, very confusing, the clarity I think, in the end will be respected. And if it's not, then you just know you did the best you could. Because for me, I always want the best for my guests. I always want to be able to know that if I'm not the right person for them, and even if they're not ready because we've had a relationship for a long time in the salon, that in the last five years I've had so many beautiful transitions, and this is with longtime clients because in my old business, which I offered quite a bit of services, and I worked a lot of hours behind the chair. So as you can imagine, now that I'm niched and I have very few services that I offer, and I'm only behind the chair two days a week, and that does not include any evenings or weekends. So that is extremely different than what I used to offer. And so very quickly after these decisions started happening on my end, I was helping people that couldn't or didn't desire, you know, to do what I was offering in my new business, an opportunity for me to help them, and that meant if I knew a stylist that I thought could be a good fit for them, I was walking them through that process. I was reaching out to the stylist. If they were in my building, I was introducing them. And though that process isn't necessarily easy, it really was a good one. Like, I really genuinely felt good about the process, and so I felt like my communication was good, and I felt like the continued relationship I have to this day with many of them, it's just not in the salon anymore, is still a beautiful relationship. And then yet I get to move on to what I want from my life and my vision, and it's equal respect. And so when I have something that's just over and over a sign that something's not working, it just stands out. So what was happening in the situation is the communication was very off, and the person wasn't responding to the way that I wanted to communicate, not responding at all to multiple messages, canceling, and then it just became so crystal clear because I finally decided, it doesn't need to be this hard. I need to have a conversation so I can finally understand this and make a decision because the repeated requests for something that I don't even offer in my business was coming in, and that was really confusing to me because I thought it was clear that that wasn't what I was offering. And so when I tried to make it more clear, and it was still confusing to this person, I was questioning myself, like Jamie said. And I'm like: What am I-- What am I not making clear? What questions am I not answering, and why am I not understanding the responses? The responses when they were not clear to me, made me question myself more. And really what I think sometimes happens is people get too emotional, and they're not really focusing on what the intention is. And in this case the intention is, let's be clear about what I offer and what you want, and then from there let's be clear that the intention is can I continue to offer you anything in my business or not? And it was very clear, no. The answer was no. And so it was time. It was time to do a transition. And what I also learned is that when I do my best, and I know, as Mel Robbins would say, sometimes you just have to let them because they may see it differently. But trusting yourself means also trusting God, and that means surrender, and I can't control it. So if someone else's lack of clear communication or even understanding of what I'm trying to communicate continues, knowing that I'm always trying to resolve things, I have to bless and release it, and I have to trust myself that I know I did my best. And I'm always here for everybody to have conversations and to answer questions, but what I'm not here for is unnecessary stress. I have so many beautiful things happening in my new business now as well as where I have taken my salon business. And in my personal life, I really prioritize my well-being, and my foundation is so strong there. And there's a lot happening in my family right now that's really joyful, and I want to fully be present for that, and I don't want to be derailed from that and taken in a different direction, so I miss these experiences. I'm really focusing on that. And for me, my salon environment, it-it's not a quick result, and I completely understand the desire and the need for that. Just like in many other industries, there are restaurants that offer very late hours and quick drive-through offerings, and that is perfect because some people want to go at midnight, and they want to get a taco. And there is a taco restaurant available to provide that. But then there are also restaurants that are kind of going to have very niched hours, and they're going to have a very small menu based on what their chef wants to do, and that's the experience that they're offering the guests that come into that restaurant, and that's just not a fit for a lot of people, and that's their choice, and that's okay. And they realize that that's not going to make everybody happy, especially if they were a restaurant at one point that maybe had a different menu or maybe they had more hours, and now they're having staffing issues or whatever it may be Maybe they had multiple locations and now they're only go Not everybody's going to be happy about that, and it doesn't mean that they don't care about their customers. It just means that they're running a business and this is what they want to offer, and the people that are aligned to that offering are going to be very happy. And I had something that just made me feel so good, this week because again, just dealing with a stressful situation in a time, of the year when it's very, very busy. All you moms know when your kids are in May at the end of the school year and there's multiple sporting events. I have a daughter that's graduating and there's a lot going on. I have my work trip coming up. I'm leaving this weekend for San Antonio for the Salon Owners Retreat again, which I'm super excited about. There's a lot going on, and so to be in a point where you're not focusing on all the joyful things, it's something that I don't want. And this week I had accepted a new guest request. I had so many this past month. This is just the time of the year that I think that people are looking to get their hair done more than normal, and it was such a beautiful experience. And it just made me trust myself even more because it was beautiful from start to finish. My website is clear about what my new guests will receive, how I want to communicate, where the parking lot is, what my policies are. They read and have to sign them. We talk about products. Really, it's very thorough, and I do tell my new guests it's a very long first experience. None of my services are quick, but the first experience is very long. And she thanked me, and it- this was such a heartwarming experience. When she left, I could tell that she experienced, what I did, which was an aligned experience for both of us. And I knew that when I trust my intentions, that they are for the best for everyone, then you're allowing more joy and fulfillment into your life, and that's part of self-honoring. So these are the questions I'm going to leave you with, and then we're going to go into our interview with Jamie. Here are the questions that I want you to think about. These basically would be your takeaways. Did I do my best to learn where I can improve? This is part of a strong emotional foundation. Again, I am here to help you build this, if you need help in these areas. What is the intention? So what is the intention behind the request, the conversation, is it to resolve a situation or to come to a good conclusion? Is the end result going to likely be the same without the hard conversation? This is a question I definitely need you to ask. If the answer is yes, then you know you did your best. If the answer is I don't know and you need more clarity, then I'm going to have you go back to it's likely best to still have that hard conversation. If the answer is no, nothing's going to change, well, then you have a choice. So then it's really going to be up to you at that point to have the hard conversation because you want to know that you did your best in the situation even though y- you know that the result wouldn't change, and that you were giving that other person the gift. And if your personality is just not that, and maybe you're not as emotional as I am. For me, I need that because I really care so deeply, and maybe you're a little bit more black and white, and that's okay with you, and you just want to move on quicker, and you just know the result isn't going to change. I have a friend that runs her business like that, and she does very well with it, and it's her personality, and there's nothing wrong with that either. You know, so really those are the questions. And then the last two questions I want you to ask is are they taking responsibility for their part? This is a really big one, because like Jamie said too, when there's some of us that doubt trusting ourselves, if you realize that the other person's not taking responsibility because you're bringing things up and you're not hearing acknowledgement on things that you felt was part of an aligned relationship, that's something that I just, I don't want to continue. And then lastly, do I want a relationship moving forward? This is the biggest one. This is the one I'm going to leave you with. And my answer to that is sometimes it's yes, and maybe it's just a different capacity. Sometimes it's no, and then we're going to go back to the reason, season, or lifetime. But I think that most times relationships, business, personal or community groups, there can be a different capacity to that relationship. And it doesn't have to be something that's hard. It just means that maybe you're moving to a different type of relationship and that's okay too. And that can be beautiful in a completely different way. We're going to go back into the interview with Jamie and I hope you enjoy this episode. The last question that I'm going to ask you is if you could go back to Jamie, prior to being a mother and a business owner, what would you tell your younger self? Oh God. It's okay to trust yourself. I've second and third and fourth guess every single thing that I've done. So if I could go back and just say, you know what, it's okay, trust yourself. whatever it is. Just do it. Would you say that every time you went out on a limb, even if it didn't go the way that you wanted to, you learned something from it 100% and you built upon it. Yep, absolutely. Me too. I love that. I think that's good advice for everybody out there that's younger than us, just to know, especially if they have a lot of responsibilities with children. because it's scary. Absolutely. And somebody said something once that I absolutely loved everyone and everything comes into your life for a reason, a season or a lifetime. Love that. So even when things have failed, you gotta go back and go, okay, what was this reason? Was it just a season in my life? Was it every person that's come into my life, whether it's been positive or not, yes, there's been a reason for it. As a business owner in the beauty industry, would you say that you struggled with anybody with boundaries and they just were only supposed to be in your life for a reason or a season and they taught you something? Mm-hmm. To all of the younger people in the industry? Just to maybe inspire them a little bit more on the boundaries that they need to have. I say protect your boundaries, because by nature a lot of us are people pleasers and we break down our own boundaries sometimes, all the time. Sometimes all the time. As I've gotten older, I've gotten better with certain things and then other things maybe not, but that, yeah, that's. Definitely boundaries is a huge, huge thing. So for younger people, like set those boundaries, but have to be healthy boundaries. Yeah. You don't have to be an asshole about your boundaries. Yeah, yeah. Have that. Yeah. Mm-hmm. For sure. Have you had people take advantage of your boundaries? Absolutely. Yeah. But that's humans. You're always going to have that, but yeah. Mm-hmm. Absolutely. Great. No, I think that's wonderful. And I think especially when you have a family, because now it's not just you and your time, which alone deserves, you know, great respect. Mm-hmm. But now, if your boundaries are being taken advantage of, well now you're arriving home late from work and your family's waiting for you, or you're missing part of your children's activities or your friend's bridal show or whatever. Right. Because if you don't protect your boundaries, then what? Right. Well, and that's one thing too that I learned the hard way is don't think you have to bend over backwards for your clients, because my gosh, does it deplete your own energy? Yeah. So when I think about when my husband was hurt or not working or we were in the recession, I don't know about you, Jamie, but my clients weren't like giving me extra money and saying, I know your husband's not working right now, or I know you're really hurting, so here's an extra $50 to put towards your groceries. Right? Right. So in hindsight, when I think back to all the times that I would give massive discounts or bundles to people. Isn't that an interesting scenario because then you flip it, they're not doing it for you. No, and you know what screwed me so much is when I would do that for people they didn't even know I was doing it For me, it's like I was emotionally discounting or emotionally bundling, but it's not like I was telling them. So then when you go to try and, you know, raise prices or try and remove that, then they're all of a sudden like, who are you to do that? Well, sorry, I've actually been giving you this deal for a long time. You just didn't know it, you know, but Correct. So that is, gosh, if that would be one mistake that I could go back and say, don't do. Yikes. That's really valuable, information. I can attest to that because I actually gave up a raise back in 2009. I was due for a raise, and I said no. Mm-hmm. So I gave up a raise and then I went for how many years without even increasing after that. So you can imagine how backwards my business went. Oh yeah. I did that once where I didn't give myself a price increase for seven years. Yeah. Yeah. Seven years because of that fear that people won't pay it, which is ridiculous. And is anybody else absolutely ridiculous out there working for, uh, a boss or an owner and not getting a raise for seven years? No, not at all. But I feel like there's that whole mindset with the service industry that so many people think too well, oh, but that's my friend, so she'll just give you a discount. She knows me, so it'll be fine. And so that's, that's the part that I want to dig into a little bit deeper because this is where I get really upset, because now I've switched this all around in the last five years, and my life is so much more enhanced. We don't have a retirement program in our industry. Nope. Unless you're building it for yourself. Yeah. Most of us don't have healthcare. Our benefits are very little. If you're giving away retail or discounting your retail, that's profit that you're just giving away. In an industry where the average salary is under like 40 grand still, well, when I went into it, it was 25,000. Yeah. What was mind blowing to me is there was one year I think it was Britt, she was like, go back in your schedule for one year total up all of the emotional discounts you had given for things and see how much at the end of the day you lost in that year. And do you know, for me it was almost 30,000. Yeah, almost $30,000. I could have taken my whole family to freaking Europe for that 30,000. Isn't that insane? So that was a huge eye-opener for me. Huge eye-opener. That's a really good exercise. I did that when, so I had a really bad experience with only one person as far as friends and family goes. as far as clients go, that's a whole other story. Like when I changed my mindset about discounting and bundling. I brought in so many just wonderful clients that were a better fit for me. So there is always somebody out there, you guys, like there's plenty of people, you just have to attract the right people. But I did what Jamie just talked about, the one person that gave me a hard time that was a relative of mine. Like when I say gave me a hard time, she yelled at me. She sent me a text a few days later calling me the B word. It was terrible. It was a very awful experience. Mm-hmm. And honestly, you guys, like the people in my friend and family circle that I was discounting, they didn't need the discount. Yep. They did not need it. Isn't that funny? And why so? Why do we do that? It's like we feel the need. They expected it. It's like we feel the need to just hook you up. But you know, it's something that is like deeply in this industry, because I remember 30 years ago, 30 plus years ago now in beauty school, that was one of the things they said you shouldn't be doing family and friends outside of your work hours. And every owner that I've ever worked for, discourage that for a reason, and here we are because they wanted you to be bringing in full paying people within your work hours as we should be, right? Because this is our industry. This is what pays our bills, whether you have a family or not, which we all do. Yeah. this is your income. This is not your hobby people. Right. And that's just it. It's not your hobby. I had a girlfriend years ago that I did, I mean, I practically did her hair for free all time. Oh, for sure. Yeah, she was, I think we've all had that. She was the young teen mom. Yep. Could, you know, she struggled. Struggled, struggled. So, you know what? I'm there for you. Don't worry, I'll do this. I was giving her products at wholesale cost. All the things, and when I finally got to a point where I was like, I can't do this anymore. I could not believe how angry she wast. Oh, so you had a similar experience to me? Yeah. I mean, somebody that you cared for, she wasn't mean about it, but, oh well, how dare you. Like da da da or No? You know what it was, it was before I cut her off of that, she was asking me one day at one point, she was like, why don't you just come to my house and do it? Instead of me coming into the. And I was like, no. I was like, I'm not doing that. I was like, you don't go home and do your job at home? Mm-hmm. Why should I? Yeah. Oh, but your job's fun. That is the mentality. I can't believe. And that's just it. But your job's fun. We can have a bottle of wine and order pizza and just, and I was like, yeah, and I'd like to just sit and drink that bottle of wine and eat the pizza. I don't want to have to be doing it. Fair. And my arm has been up in the air for the last 12 hours and I have carpal tunnel in my wrist and my back hurts. That's right. That's right. So I mean that's, it is, I mean, it's so, yes. Stick to those boundaries. That is such a huge, that is such a crazy story. So did you let this person go? Yeah, I finally, eventually told her like, I can't do this anymore. I just, because Did you start to, so for me, and Jamie and I talked about this a little bit earlier, when you don't feel valued, and this was actually just with a regular client of mine,, if you don't feel valued, you don't want to do the work anymore, right? It's like your motivation leaves you. And when you're deeply invested in wanting to do things for other people, which I think most of us are, that's why we're in this industry. We like what we do and we want to do good hair, makeup, massage, whatever it is. But we deeply care about people. And when you don't feel valued, there's a different feeling that comes along with that. Well, for sure, because like I said, then it does feel like true work, but when you do feel valued and you enjoy what you're doing, it doesn't feel like work anymore. Yes, there's a connection and there's an energy, and you feel really fulfilled. I think the lack of fulfillment is how I would explain it for myself, for sure. Yeah. I feel very unfulfilled. And that's not a good feeling, right? So you feel taken advantage of, and for some reason, some people feel really entitled, like Jamie's friend from years ago. And why is that? I, I just think that's so interesting in our industry that like we already don't have on average a high salary, without any benefits, but yet, people don't even blink an eyelash sometimes when they want favors on top of all the lack of what's in our industry, so That's so interesting. I know. But again, too, I think as a whole, society has always had this mindset of the service industry of, well, it's not as important, like for crying out loud, your doctor's not discounting you for anything, and people still go to them, so why are we doing it? People still need their hair done. You still need your hair done. They still want their confidence boosted. They still want their self-worth to be heightened. They still want all of that. So why are we discounting it? And at the end of the day, what I think is so important, and we, a lot of us learned this in COVID, I darn near lost my business in COVID. It was one of the worst financial years I had had in so many years. Oh, it was terrible. It was absolutely terrible. Is if we go out of business, you have nobody to provide the service for you, right? So pause there. If they're not supporting us as small business owners, we are not there to provide the service period, right? Period. Right. And if we're overworking ourselves, like Jamie's friend wanting her to come to her home and do services beyond her workday. That's breaking down her body. Is she going to be at full potential to be doing that service? Right? No, she's not going to be. I had a friend years ago, a hairdresser friend that said she was asked to do her friend's hair for a wedding and her friend wanted her to provide like all the bobby pins and the spray and everything too. And she kind of joked to us and she said, well, darn, I might as well just pay her to do her hair. Right, totally. Oh my gosh. I know. So now I'm paying to do your hair right, because I'm going to provide everything plus the service. So nice benefit to the person receiving. Yeah. Big time. I know. But it's what we do. Well, thank you so much, Jamie, for being here today. It's just, it's so great to, yeah, this was fun. It was very fun. Yeah. And good luck to you in your new endeavor. Well, and you too. Uh, I mean, this is huge. Yes. Yeah. I have an exciting challenge coming up at the end of May, I will be announcing the information, and you're not going to want to miss it. You can also start by grabbing my free checklist available. 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